The Comms Checkup

Most communications programs drift. Not because of bad intentions — because the environment shifts, tactics go stale and there is rarely time to stop and ask whether what you are doing is actually working.

The Comms Checkup gives you that moment.

Built around five pillars of effective communications, this toolkit walks you through an honest assessment of your program — channel by channel, pillar by pillar — and tells you exactly where to focus your energy next.

TWO VERSIONS. SAME FRAMEWORK.

What's Included:

The Framework Guide

A clear-eyed look at what strong communications looks like today — what's working, the warning signs of drift and the questions every organization should be asking of its own program.

The Scoring Worksheet

A structured, channel-by-channel evaluation that scores your program against all five pillars and surfaces your top gaps automatically.

The Action Guide

Specific, sequenced next steps based on your scores — so you know exactly where to focus and why.

The Comms Checkup

The Comms Checkup

Filters

The Comms Checkup for Associations and Nonprofits

Your communications program moves fast. Staff turns over. New priorities crowd out the old ones. Before long, you're producing content that feels busy but isn't moving the needle.

This toolkit was built for communications directors, executive directors and senior staff who want a clear, honest picture of where their program stands — and a practical path for making it stronger.

$497.00
The Comms Checkup for Executives

The media landscape changed. The political environment changed. The way influence works in Washington changed.

Most communications strategies didn't.

If you're a CCO, lobbyist or CEO who feels like you're working harder than ever with less to show for it — the problem usually isn't effort. It's that you're running an outdated playbook in a new environment.

This toolkit tells you exactly where your strategy is breaking down and what to fix first. After you complete it, you can book a 90-minute strategy session to build a plan around your results.

$997.00

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Find out exactly where your communications program is breaking down — and what to fix first.